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We are a social enterprise focused on responding to the needs of older people, and informing health systems, providers, and innovators through a rich set of data collected over nearly 30 years, and growing every day.

Announcing

Response 4.0

Built on a 28-year history of enabling the health, independence and well-being of older people, Respond is the world’s most respected and validated tool for assessing the needs of the world’s aging population.

Announcing

Inform 2.0

Inform is the largest global database of insights into the needs and concerns of older people, aggregated from a person-centered assessment of more than 1 million older people across over 30 countries...and growing every day.

Our Mission

We created EasyCare Academy to focus on enabling the health, independence and well-being of older people around the world.

Here’s Why:

The global population is aging – rapidly – with more older people needing care and a parallel shortage of caregivers.

More older people = growing need for sustainable care models

Fewer young people = fewer family members to take on caregiving burden

Here’s Who:

Today’s older people have unique needs, concerns and priorities, with implications for how caregiving and care services are provided, and what kinds of products, technologies and services can be developed to meet them.

The rise in chronic conditions associated with aging require more and different caregiving solutions

Aging of society creates pressure on health and social care systems around the world.

Here’s How:

For 28 years, Professor Ian Philp has been developing, refining and enhancing the EasyCare methodology of person-centric care, having assessed the needs of more than 1 million older people in over 30 countries. In 2017, combining the best of his data, knowledge and insights with an enhanced assessment tool and a digitized platform, EasyCare Academy was created to advance the health, independence and well-being of older people everywhere.

Response 4.0

World's most respected tool for assessing the needs of older people, validated by 90 scientific publications

Adapted in 30+ countries

Reflects best set of knowledge, data, and insights about older people’s needs

Inform 2.0

Largest global database of insights into the needs and wants of older people

Aggregated over 28 years from the Respond person-centered assessment

More than 1 million assessments, growing every day through our digitally enhanced data-capture tool

We are a social enterprise focused on responding to the needs of older people, and informing health systems, providers, and innovators through a rich set of data collected over nearly 30 years, and growing every day.